Search Engine Optimization Specialist
5 Old Lancaster Road St Davids, PA 19087 US
Job Description
Our client is seeking a Senior SEO Specialist to work collaboratively across the marketing function to lead the day-to-day implementation and optimization of organic and local search strategies. This person will be responsible for collaborating with internal teams and agency partners to implement site updates, perform organic search analysis, and drive forward optimizations across the site and local search for our client.
Responsibilities
- Review and analyze client sites for areas needing improvement
- Prepare detailed strategy reports
- Create and launch campaigns
- Improve clients 'rank' in major search engines
- Demonstrate holistic awareness of search engine optimization tactics and be able to identify opportunities to align SEO strategy with other functional areas of marketing.
- Collaborate with the SEO & Web Manager and agency, to craft recommendations and strategies based on competitive analysis and search best practices.
- Perform research, collecting data using various tools such as SEMrush, Conductor, Yext, Adobe Analytics, Google Search Console, etc.
Qualifications
- Bachelor's degree in Information Technology or related field
- A strong degree of content and technical SEO best practices
- Strong knowledge of working in a CMS like Wordpress.
- Experience using SEO Analysis tools like SEMrush, Ahrefs, Conductor, Google Search Console, PageSpeed Insights, Screaming Frog, Content King, etc.
Meet Your Recruiter
Amanda Sullivan
Managing Director
Amanda is a Managing Director within Top Stack’s technology division.
She is a people-focused, resourceful, and hard-working professional in a job that she wakes up loving every single day. As a graduate of Temple University’s Fox School of Business, she focused on Management Information Systems and Marketing to poise her to engage well with technologists. Amanda has been a consistent top performer in her recruitment career over the past decade with experience in full cycle recruitment, account management, and business development. She specializes in strategic IC roles in addition to Director- C level roles in Product, Strategy, Operations, Growth, GTM, Customer Success, Data Science/ML, and Engineering.
Although Amanda has done it all in terms of account management, recruitment, people management, & business development, recruiting is where she is a true SME. The feeling of “recruiter goosebumps” of finding the perfect match for the client and elevating the candidate’s career, is truly what keeps her motivated. In her spare time, she loves hopping on the Peloton, Pilates, kayaking, and hiking. She has an Old English Sheepdog, Henry, and a grey tabby, Molly, who get along famously. She won ‘Most Likely to Be on SNL’ in high school and thinks daily laughter is truly medicinal.
