DTC Data and MarTech Manager
1311 Mamaroneck Ave Scarsdale Park, NY 10583 US
Job Description
Responsibilities:
- Evaluate and manage marketing technology tools to enhance effectiveness
- Stay updated on emerging trends and make adoption recommendations
- Negotiate contracts and manage vendor relationships for optimal productivity
- Work closely with various teams to align strategies and bridge communication gaps
- Ensure data security and governance principles are maintained
Qualifications:
- 5+ years in marketing with in-depth knowledge of marketing data assets and technologies
- Experience in direct-to-consumer marketing, preferably in financial services
- Excellent communication and presentation skills
- Proficiency in Google Cloud Platform, Google Marketing Platform, Salesforce, SQL, Python or R, and data visualization tools
- Salesforce Data Cloud and/or Marketing Cloud certification preferred; PMP Certification a plus
Meet Your Recruiter
Amanda Sullivan
Managing Director
Amanda is a Managing Director within Top Stack’s technology division.
She is a people-focused, resourceful, and hard-working professional in a job that she wakes up loving every single day. As a graduate of Temple University’s Fox School of Business, she focused on Management Information Systems and Marketing to poise her to engage well with technologists. Amanda has been a consistent top performer in her recruitment career over the past decade with experience in full cycle recruitment, account management, and business development. She specializes in strategic IC roles in addition to Director- C level roles in Product, Strategy, Operations, Growth, GTM, Customer Success, Data Science/ML, and Engineering.
Although Amanda has done it all in terms of account management, recruitment, people management, & business development, recruiting is where she is a true SME. The feeling of “recruiter goosebumps” of finding the perfect match for the client and elevating the candidate’s career, is truly what keeps her motivated. In her spare time, she loves hopping on the Peloton, Pilates, kayaking, and hiking. She has an Old English Sheepdog, Henry, and a grey tabby, Molly, who get along famously. She won ‘Most Likely to Be on SNL’ in high school and thinks daily laughter is truly medicinal.
